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How Product Covers Can Help Sell Your Resources On TPT

Hey teacher-authors,

Let’s talk product covers for a minute. I want to tell you why they are important and how they can help sell your TPT resources. I also want to give you some tips on how to make them as appealing as possible for buyers. Finally, I’ll show you where you can find explicit tutorials on how to make a successful product cover for TPT.

TPT Product Covers

The Marketing Misconception

In the world of Teachers Pay Teachers, what do you think of when you hear the word ‘marketing’?
I bet you think of Facebook, Instagram, or Pinterest.

A common mistake I see TPT sellers make is focusing on the wrong things when it comes to marketing. They spend hours trying to take perfect pictures for the ‘gram. Or they think they need thousands of followers on Facebook.

But here’s the secret. Marketing starts right on your TPT listing. It doesn’t matter how many Facebook or Instagram followers you have if you haven’t got your TPT listing sorted. 

Yes, some traffic comes from social media. But a majority of teachers are looking for products right on TPT. If your covers are unappealing, buyers will keep scrolling. They won’t even look at your listing.

TPT Product Covers

It’s all about the click

Imagine a buyer is searching for Math worksheets on TPT. She begins to scroll through the first few pages. Is she reading every single title? Probably not. Her eyes are looking at the product covers. She’s reading the titles that are written on the covers. She’s stopping when she sees interesting clip art or products in action. Her eyes get drawn to the popping colors. She stops scrolling when she sees a word that’s relevant. She clicks on the products that interest her.

Your product is in there somewhere. But if you’re like a lot of TPT sellers, you’ve made mistakes on your product covers. So, the buyer has just scrolled past your listing.

Here’s the thing…first impressions matter. She’s not coming back. You’ve lost that click. You’ve lost that sale.

Your product could be awesome, but she’ll never get the chance to see that. She’s moved on.

TPT Product Covers

How to make successful TPT product covers

So how do you make a successful product cover? Here are some tips.

Words

Display the product title on the cover. Keep it brief, make sure it describes the product, and ensure that it has the keywords that the buyer is looking for. For example, ‘Addition Boom Cards’.

Make the title big, bold, clear, and easy to read. Make sure the font is legible and the colors are easy to see.

Do NOT fill up your cover with other unnecessary tiny writing. Buyers can’t see it and nor do they want to read it. They don’t need to know that your product is common core aligned, comes in a digital version, has 20 pages, or is fun! They can find that info elsewhere on your listing.

Pictures

Display the product in an appealing way. You can use screenshots, but they must be big and easy to see. Overlapping and angled is great. There’s nothing worse that lots of tiny screenshots lined up.

Better yet, show the product in-action with product photography. You can use clip art on your covers, but make sure it’s crisp and good quality.

The other thing to remember is that covers on TPT need to be square shaped. I make mine in PowerPoint. Any size is fine as long as the edges are all the same.

I see a lot of people putting their store logo on their covers. I’m not sure it’s necessary. Your listing tells the buyer whose product it is. So, unless you’re a big successful seller, I doubt your logo is going to work any magic and bring about recognition. Whenever I see logos on covers, my first thought is, ‘that’s going to be a nightmare to re-do all your covers if you re-brand and design a new logo someday!’

You can make your TPT product covers distinctive to your brand though. Use similar fonts, colors, clip art, and layout to create a cohesive and recognizable look.

If you want explicit tutorials for how to make TPT covers and thumbnails, check out my course The Terrific Teacherpreneur here.

I hope this post helped!

terrific teaching tactics

P.S – I hope you’ve found some useful tips in this post! Follow me on Instagram for more free advice!

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Hi, my name is Alex! I love creating fun, colorful, and engaging resources for the early years. I’ve taught 3rd and 1st grade and I’m passionate about creating interactive activities that engage all learners Read More…

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The first school that I ever taught at didn’t pr The first school that I ever taught at didn’t provide me with a writing curriculum, which sucks! But I hear stories of teachers being forced into using crappy curriculum…and yeah that sounds even worse 🤦🏼‍♀️

Share an emoji in the comments to tell me your thoughts? Which is worse? 
❌ no curriculum or 🤢 bad curriculum?

#Iteachk #iteachkinder #kindergarten2 #kindergartenwriting #kindergartenteachers #kindergartenlife #kindergartener #thirdgrade #thirdgradetribe #thirdgradeteacher #thirdgradeteachers #thirdgraderocks #thirdgradeclassroom #iteachthirdgrade #secondgrade #secondgradeteacher #secondgraderocks #secondgradeteachers #secondgradeclassroom #secondgradetribe #secondgradewriting #secondgrader #secondgraders #secondgradelife #2ndgradehomeschool #2ndgradeadventures #iteach2 #secondgradeliteracy #firstgrade #firstgraderocks
Hi! For anyone new around here, I’m Alex (and th Hi! For anyone new around here, I’m Alex (and this is my little one, Lily) 🙂

I’m a former teacher and now a work from home mama. I play peekaboo most of the day and try to make teaching activities for my TPT store during nap time 😂

Lily is nearly 8 months old, if you have little ones, let me know how old they are in the comments! And tell me if it’s gets easier 😂

#firstgradeteacher #firstgradeclassroom #firstgradetribe #firstgrader #firstgraders #firstgraderesources #firstgradecenters #1stgrade #1stgrader #1stgraders #iteachfirsties #secondgrade #secondgradeteacher #secondgraderocks #secondgradeteachers #secondgradeclassroom #secondgradetribe #secondgradewriting #secondgrader #iteachsecond #iteachsecondgrade #iteach2nd #2ndgradeteachers #2ndgrader #2ndgradefun #2ndgradelife #2ndgraders #2ndgradehomeschool #2ndgradeadventures #iteach2
I’ve never tried flair pens, can you believe? Ev I’ve never tried flair pens, can you believe? Everyone is always giving them a lot of hype, so I got some. Are they that good? 

 #Igteachers #igteacher #instateacher #instateachers #instagramteachers #teacherstationery #educatorsofinstagram  #classroomsupplies #classroomideas #classroomsetup #classroomorganization #classroominspiration #classroomtransformation #classroomdecor #classroomhack #classroomdecorations #classroomdisplay #classroompinspirations #classroommakeover #classroomorganisation #classroomdecoration #elementaryclassrooms #classroomhacks #flairpens #classroomdesign #classroomfurniture #primaryclassroom #classroomdiy #classroomteacher #classroomteachers
Comment TACO below and I’ll send you a link to t Comment TACO below and I’ll send you a link to these delicious ‘how to’ writing prompts! 

There’s 13 prompts and they each come in 4 versions (dotted and plain lines, with and without ‘First, then, next, last’).

These are perfect for procedure writing lessons, but also as writing centers, morning work, early finishers, or homework!

#firstgrade #firstgradeteacher #firstgradeclassroom #firstgradeliteracy #firstgradeteachers #firstgraderocks #firstgradewriting #firstgradeart #firstgradecrafts #firstgradetribe #firstgrader #firstgraders #firstgraderesources #firstgradecenters #1stgrade #1stgradeteacher #1stgradeart #1stgraderocks #1stgradeteachers #1stgrader #1stgraders #1stgradelife #1stgradefun #iteach1st #iteach1 #iteach1stgrade #iteachfirst #iteachfirstgrade #iteachfirsties
Students love to write about magical and imaginary Students love to write about magical and imaginary things! 🌟 As well as extinct! 🦖 

I highly recommend getting your students to write stories about fairies, dinosaurs, aliens, unicorns, monsters, magicians, and pirates 🙌🏻

Also, if the season calls for it, leprechauns, witches, Frankenstein, etc!

This can be so engaging, especially if your students are interested in the particular topic ✅

Save this post for later! 💗

 #Writingcurriculum #writingprompts #writingteachers #writingteacher #writingworkshop #writingworkshops #writersworkshop #writinglessons #writinglesson #writingcenter #writingcenters #writingforkids #writingactivity #writingactivities #iteachwriting #kindergartenwriting #firstgradewriting #secondgradewriting #thirdgradewriting #literacycenters #literacycentres #literacycenter #literacycentre #literacylearning #elateacher #elateachers #iteachela #iteachelementary
Comment SPACE and I’ll send you a link to these Comment SPACE and I’ll send you a link to these sentence writing worksheets! 👽🪐

#sentencewriting #sentencestructure #grammarlesson #grammartips #teachinggrammar #grammarlessons #firstgradewriting #firstgradeclassroom #firstgradeactivities #firstgradeliteracy  #firstgradeteachers #1stgradeteachers  #kindergarten2 #kindergartenwriting #kindergartenlife #kindergartener #kindergartenrocks #kindergartenfun #kindergartenhomeschool #kindergartenready #kindergartenactivity #kindergartenideas #kindergartencenters #kindergartenclass #teachingkindergarten #teachingkinder #kindergartenlearning #kindergarteners #kindergarteninspiration #kindergartentips
Do NOT just dive into your first writing unit! ❌ Do NOT just dive into your first writing unit! ❌

Even with second and third grade, you need to review foundational skills first! 

You’ll be surprised how many students aren’t using capital letters or punctuation. Their sentences won’t make any sense! They may still be struggling with handwriting or phonics 😬

Jumping straight into your writing unit will be a disaster for everyone! You’ll be frustrated with what your students produce and your students will hate writing lessons 🥲

Instead, put off your writing genres for a sec. Spend a few weeks focusing on teaching sentence writing ✍🏻

If you teach second grade, I do have a sentence writing unit I think will really help! 

Comment SENTENCE below and I’ll send you a link 🙂

#secondgrade #secondgradeteacher #secondgraderocks #secondgradeteachers #secondgradeclassroom #secondgradetribe #secondgradewriting #secondgrader #secondgraders #secondgradelife #secondgradefun #secondgradehomeschool #iteachsecond #iteachsecondgrade #iteach2nd #iteach2ndgrade #2ndgrade #2ndgradeteacher #2ndgraderocks #2ndgradeclassroom #2ndgradeteachers #2ndgrader #2ndgradewriting #2ndgradefun #2ndgradelife #2ndgraders #2ndgradehomeschool #2ndgradeadventures #iteach2 #secondgradeliteracy
If you’re a 2nd grade teacher, this is for you! If you’re a 2nd grade teacher, this is for you! 

My new personal narratives writing unit is here! 🎉 

If you like the look of this cute craft, comment UNIT below and I’ll send you a link so you can check out the unit 💗

 #Writingcurriculum #writingprompts #writingteachers #writingteacher #writinglessons #writinglesson #writingcenter #writingactivity #writingactivities #secondgradeteacher #secondgraderocks #secondgradeteachers #secondgradeclassroom #secondgradetribe #secondgradewriting #secondgraders #secondgradelife #secondgradefun #2ndgradeteacher #2ndgraderocks #2ndgradeclassroom #2ndgradeteachers #2ndgrader #2ndgradewriting #2ndgradefun #2ndgradelife #2ndgraders #2ndgradeadventures #iteach2 #secondgradeliteracy
Whatever you do, don’t just jump into your narra Whatever you do, don’t just jump into your narrative unit or whatever genre you’re supposed to teach first.

Start with drawing and labeling for a while. Focus on teaching phonics and then take the time to explicitly teach sentence writing.

This will take a few months and that’s okay!

It is not developmentally appropriate to tell your kindergarteners to write a narrative straight away. ❌

Take it slow and teaching writing will be far more bearable! 🙌🏻

#Iteachk #iteachkinder #iteachkindergarten #iteachkinders #iteachkindy #iteachk12 #kindergarten #kindergarten2 #kindergartenteacher #kindergartenactivities #kindergartenclassroom #kindergartenwriting #kindergartenteachers #kindergartenlife #kindergartener #kindergartenrocks #kindergartenfun #kindergartenhomeschool #kindergartenready #kindergartenactivity #kindergartenideas #kindergartencenters #kindergartenclass #teachingkindergarten #teachingkinder #kindergartenlearning #kindergarteners #kindergarteninspiration #kindergartentips #kindergartenathome

Pinterest

TPT Seller Instagram

Idea pins don’t seem to be hot anymore so it’s Idea pins don’t seem to be hot anymore so it’s back to video pins I think! 

Have you noticed this?
And let me know if you have any questions about video pins!

Psst! Want to learn more about Pinterest? Definitely check out my Pinterest course! There’s a link in my bio 💗

 #Teachingtip #teachingideas #teachingresources #teachingart #teachingtips #teachingisfun #teachinglife #teachingreading #teachingtools #teachingstrategies #teachingmath #primaryteaching #teachinginspiration #teachingmusic #teachingscience #teachingspanish #teachingandlearning #teachingismypassion #teachingtuesday #teachingwriting #teachingphonics #teachingmaterials #artteacher #preschoolteacher #teacherquotes #teacherstatus #englishteacher #teacherorganization #teacherlife #hpeteacher
You can’t sell it if it isn’t posted! Tell me You can’t sell it if it isn’t posted!

Tell me in the comments, how many products do you have on your computer right now that you’re procrastinating from posting? 😂

 #Peteacher #peteachers #peteachersofinstagram #peteacherlife #healthteacher #healthteachers #iteachpe #iteachhealth #artteachersofinstagram #artteachers #artteacher #artteacherlife #artteachersofig #iteachart #musicteacher #musicteachers #musicteachersofinstagram #musicteacherlife #musicteachersrock #musicteaching #iteachmusic #socialstudiesteacher #socialstudiesteachers #iteachsocialstudies #teacherlibrarian #scienceteacher #scienceteachers #scienceteachersofinstagram #scienceteacherlife #iteachscience
Have you ever thought about becoming a virtual ass Have you ever thought about becoming a virtual assistant?

You can do this alongside your TPT store (to supplement your income) or instead of running a store (if it lights you up)! 🎊

My friend Chloe Tascoff is like the VA version of me 😂 she loves helping teachers become VAs! She's been on my podcast twice (if you want to see what she has to say).

Anyways, I'm SO excited to see that she's lauching a program to help teachers become VAs. 🙌

If you're a seller, you know how hard it can be to find good help sometimes! Chloe is gonna make sure she creates QUALITY VAs in the TPT space and I'm all for it.

FYI - She's a massively successful VA herself (6 figures a year), so she knows her stuff.

Anyways, be sure to check out Virtual Assistant School For Educators (VASE) that's open for the next two weeks! It's a beta launch (so at its most affordable).

I really think Chloe knows what she's talking about so I'm gonna share my affiliate link in my stories. I very rarely do affiliate stuff but honestly I wanna support Chloe AND as a seller I want quality VAs in our space!

Comment below with any questions and @teachervamentor Chloe Tascoff and I can answer them :)

#Teacherhustle #teachersidehustle #teacherbusiness #teacherpreneurs #teacherpreneurship #teacherpreneurtribe #tptsellers #teacherauthors #tptauthor #tptauthors
A sense of paralyzing dread hits me when I see the A sense of paralyzing dread hits me when I see the email! 😂

Let me know in the comments how it makes you feel 😂

#Teacherjokes #teacherjoke #teacherfunny #teacherfunnies #teachingjokes #teacherhumor #teacherhumour #teachinghumor #teachermemes #teachermeme #teachingmemes #teachingmeme #teacherquotes #teacherquote #teachingquotes #teachingquote  #teacherlaughs #teachertribe #teachertalk
Little Lily May is precious but oh so time consumi Little Lily May is precious but oh so time consuming 👶🏼😂

With such limited time to juggle everything, I have made the tough decision to take a hiatus from the podcast for a while 💔

This also means I’ll be a bit quieter when it comes to emails and Instagram posts.

Listen in to the farewell episode if you want to hear more about my decision.

The good news is that I’m still going to be around on Instagram stories and in my Facebook group. 

I hope you understand! 

Let me know in the comments if you can relate. If you are busy these days, have there been things that you’ve had to press pause on?

#Teacherhustle #teachersidehustle #teacherbusiness #teacherpreneurs #teacherpreneurship #teacherpreneurtribe #tptsellers #teacherauthors #tptauthor #tptauthors
Are you too nervous to record reels, TikToks, FB l Are you too nervous to record reels, TikToks, FB lives, or course videos?

Instagram stories are a great way to get confident on camera on a much smaller scale! 📸 

Listen in to this week’s episode of The Terrific Teacherpreneur podcast to hear all of my tips! 

Tell me in the comments with an emoji, how confident are you on camera? 
Are we talking 👍🏻🙌🏻🎉 or 😬😭🥺?

 #Igteachers #igteacher #instateacher #instateachers #instagramteachers #instagramteacher #teachersofig #teachersofinsta #teachersofthegram #teacherig #teacherinsta #teacherinstagram #educatorsofig #educatorsofinsta #educatorsofinstagram
I earned $2.70 my first month on TPT! 😂🤦🏼 I earned $2.70 my first month on TPT! 😂🤦🏼‍♀️

I shared these kind of fun facts during last week’s podcast episode! 

As I was recording, I contemplated whether I should do an episode for years three and four and five and six etc someday, what do you think?!

#Teacherhustle #teachersidehustle #teacherbusiness #teacherpreneurs #teacherpreneurship #teacherpreneurtribe #tptsellers #teacherauthors #tptauthor #tptauthors
Has this ever happened to you? 😂 #Teacherjokes Has this ever happened to you? 😂

#Teacherjokes #teacherjoke #teacherfunny #teacherfunnies #teachingjokes #teacherhumor #teacherhumour #teachinghumor #teachermemes #teachermeme #teachingmemes #teachingmeme #teacherquotes #teacherquote #teachingquotes #teachingquote  #teacherlaughs #teachertribe #teachertalk #teacherhustle #teachersidehustle #teacherbusiness #teacherpreneurs #teacherpreneurship #teacherpreneurtribe #tptsellers #teacherauthors #tptauthor #tptauthors
I’m SO embarrassed to admit this but… I used I’m SO embarrassed to admit this but…

I used to be anti flatpack. As in I ‘didn’t think you should pay to flatten and secure resources when you can do it for free’ (ten million times slower 😂).

I remember arguing with someone in a Facebook group about it 🤦🏼‍♀️😬

I had some real mindset issues back then around investing in my business. I wasn’t buying good quality clip art and I didn’t understand why people took courses or got coaching.

I didn’t treat TPT like a business and my sales reflected that 😭 thank goodness I came out the other side!

When I think of hugely successful TPT sellers, they always have a business mindset. 

Anyways, we are constantly growing and evolving as business owners.

I’m willing to admit that I was wrong and I don’t mind laughing about it either! 😂

Is there anything that you realize you were wrong about when you first started? 

#Iteachscience #spedteachers #iteachart #musicteachers #iteachela #mathteachers #iteachreading #socialstudiesteacher #iteachlanguagearts #eslteachers #iteachpe #middleschoolteachers #iteachhighschool #primaryschoolteachers #iteachprep #prekteachers #schoolslp #schoolcounselorsofinstagram #iteachk12 #iteach345 #iteach789 #teacherfollow

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